Jeff Nelson has worked in higher education for 28 years, serving collegiate retail in multiple capacities and in a variety of store environments throughout the Midwest and eastern United States. He has had many volunteer experiences with the National Association of College Stores (NACS) including serving on the Education Committee's Financial Education Task Force, assisting with Foundation programs and surveys, facilitating educational programs and helping to write the first Certified Collegiate Retailer (CCR) exam. Mr. Nelson is also actively involved with multiple associations and advisory boards.